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# Oprah Winfrey, Reese Witherspoon & More Invest in SPANX
- URL: https://celebritykind.ghost.io/oprah-winfrey-reese-witherspoon-more-invest-in-spanx-2/
- Published: 2021-11-19T22:24:12.000Z
- Updated: 2026-09-30T03:46:31.000Z
- Author: Celebritykind
- Tags: Awards, Oprah Winfrey, Reese Witherspoon, Sara Blakely, #Migrated-1790726633553, #wp, #wp-post, #Import 2026-09-30 00:04

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Iconic entrepreneurs **Oprah Winfrey** and **Reese Witherspoon** are involved in a new business venture!

They've invested in SPANX, the shape wear company founded by **Sara Blakely** in 1998, which recently sold a majority stake to investment firm Blackstone, at a valuation of $1.2 billion. (*Yep, billion!)*

Sara shared the news on her [Instagram page](https://www.instagram.com/p/CWa0WXdAOVn/?utm%5Fsource=ig%5Fweb%5Fcopy%5Flink), describing it as an "incredible 'pinch-me!' full-circle moment" and crediting Oprah for boosting the brand in its early days:

"Oprah was a big reason for Spanx's early success when she named it one of her iconic 'Favourite Things' in 2000."

*Advertisement*[![](https://static.shareasale.com/image/62509/BOSO_Multi_250x250.jpg)](https://shareasale.com/r.cfm?b=1908569&u=2176817&m=62509&urllink=&afftrack=&ref=celebritykind.ghost.io)

In a statement, Oprah says she knew right from the start Sara's shapewear idea was a good one:

"I knew it was brilliant. We'd all been cutting off our panty hose for years! So from the moment I wore my first pair, they became a staple in my wardrobe."

Reese, who is also a long-time supporter of the brand, says Sara is an "inspiration to female entrepreneurs everywhere" and "a role model for leveraging your success to elevate other women."

She also posted a message on Twitter describing her excitement:

> What an exciting day! ✨ I could not be more thrilled to be investing in [@SPANX](https://twitter.com/SPANX?ref%5Fsrc=twsrc%5Etfw&ref=celebritykind.ghost.io). An incredible company with the most inspiring female founder [#SaraBlakely](https://twitter.com/hashtag/SaraBlakely?src=hash&ref%5Fsrc=twsrc%5Etfw&ref=celebritykind.ghost.io) who is dedicated to helping women create and own their own businesses. [pic.twitter.com/zYtwA0KPFr](https://t.co/zYtwA0KPFr?ref=celebritykind.ghost.io)
> 
> — Reese Witherspoon (@ReeseW) [November 18, 2021](https://twitter.com/ReeseW/status/1461376908625543168?ref%5Fsrc=twsrc%5Etfw&ref=celebritykind.ghost.io)

Other investors include Bumble cofounder and CEO Whitney Wolfe as well as female-founded investment funds G9 Ventures and Able Partners.

Blackstone previously announced SPANX would be creating an all-female board of directors for the business with Sara continuing to maintain a significant equity stake.

She recently celebrated the changes at SPANX by surprising employees with first-class tickets to any destination in the world plus $10,000 cash!

Sara also does a great Masterclass on starting and growing a business which you can check out [HERE.](https://shareasale.com/r.cfm?b=1447841&u=2176817&m=62509&urllink=&afftrack=&ref=celebritykind.ghost.io)

*(Feature Image Credit: Tinseltown/Shutterstock; GA Fullner/Shutterstock)*